Are you planning to use PLR products to make money online or expand your business?
But, PLR products come with various different PLR licenses having their own set of do’s and don’ts, and I am sure you would not want to fall into legal or copyright-related issues.
In this article, I will put some light on various types of Private Label Rights (PLR) licenses available in the market and what you can do or cannot do with each license type to avoid any licensing infringement.
What is a Plr licence?
A PLR or private label rights is a license that gives the author or the owner a right to sell the majority of the intellectual property rights of a product.
A PLR license can be used for a wide range of digital products such as eBooks, software, graphics, articles, videos, templates, music and many others.
A PLR license is usually defined by the owner of the private label content as it doesn’t have any legal definition and may differ from seller to seller.
In simple words, what you generally can do or can’t do with a PLR product is defined by its original creator or owner.
Generally, people get confused when it comes to various types of licences associated with the PLR products and those complex licensing terms.
You will get better clarity once we go deep into the different types of PLR licences available in the market.
Different type of PLR licences
Mostly, there are four types of PLR licences, and all are different from each other in some way or the other.
- PLR – Private Label Rights
- MRR – Master Resell Rights
- RR – Resell Rights
- Personal Use Only Rights
But, the licences permit the PLR buyers to re-brand the content under their own name or brand and market it.
1. Private Label Rights
PLR license is known as the king of all the available licenses as it gives the sellers more rights than any other license to use, market, and sell their purchased PLR products.
A PLR license allows you to re-brand and sell PLR products in any way you want and change them in any way you wish.
You can sell the products under your name or brand but won’t be able to claim any copyright over them. Basically, what it means is having a writer write an eBook for you, and you take the credit for it.
What you can do with a PLR license?
The PLR license gives you the authority to –
- Sell the product with the Master Resell Rights (MRR) and Resell Rights (RR)
- Re-brand the PLR product
- Edit or change the content of the PLR product in the way you want
What you can’t do with PLR license?
- With a PLR license, you cannot claim copyright on the product as the same product might be available with other buyers as well
2. Master Resell Rights
Master resell rights (MRR) products are very much similar to PLR products apart from a basic difference that MRR license does not give you rights to claim authorship over the product or change the product in any way.
But you can sell these products to your customers with the Resell Rights (RR), which allows your customers to further sell the products to their customers with the same Resell Rights.
MRR licensed products are amongst the most popular form of licensed products you will get online.
What You Can Do with Master Resell Rights?
- MRR allows you to sell your products with the reseller rights (RR)
What You Can’t Do with Master Resell Rights?
- With MRR, you are not allowed to resell the PLR products with the PLR license
- You are also not allowed to sell editable files
3. Resell Rights
Resell Rights licensed products are allowed to be sold with certain restrictions as you can sell the products as it is to your customers without any scope of making changes.
In simple terms, once you sell a RR licensed product to your customers, the sale stops right there.
What You Can Do with Resell Rights
- Resell Rights allows you to sell the products as it is with read-only or personal use rights
What You Can’t Do with Resell Rights
- With Resell Rights, your buyers can’t sell the products further or don’t get any selling rights
- You are also not allowed to make any amendments to the products and can sell them as it is
4. Personal Use Only Rights
With personal use only rights, you can use the product for your own benefit.
For instance, you are allowed to use sales or promotional letters to directly sell a product but cannot sell the original product to your users.
What You Can Do with Personal Use Only Rights
- You can use Personal Use licensed products for your own personal use or benefits
What You Can’t Do with Personal Use Only Rights
- With Personal Use Only Rights, you are not granted rights to resell the product
By knowing these licenses and the difference between them, you can easily sell or market PLR products without any chance of infringing any copyright laws.
PLR products are a great way to make money quickly as you don’t have to invest in writing content for the product.
It is just like buying plain T-shirts and selling them to your customer by having your brand on them.
One of the most important things to consider before purchasing PLR products is the license they belong to.
A lot of people get confused due to the different set of what you can and can’t do with the different PLR licenses (PLR, MRR, RR, PU) and make silly mistakes while purchasing PLR products.
I hope all your queries and confusion regarding the PLR licenses and their use have been sorted in this article.
In case you still have any queries regarding the PLR licenses, feel free to ask your question in the comments below, and I would love to clear all your queries.